National Wool Week

This week is national wool week, and in reference to this fashion forward week we have decided to conduct a post on one of the most prominent pieces this season, the statement jumper.

This season is all about the chunky knit turned modern, designers everywhere have created a new style of the ever popular knitted jumper with a modern twist. Additions of studs and logos have been able to transform this oldie into a modern classic! Something that is so traditional has been modernised and recreated to be worn by the everyday woman.

This modernised classic has been debuted on everyone from style icon Alexa Chung to the streets of Milan.

Alexa Chung has always been a big fan of knitwear and that is no surprise as it falls so elegantly on her dainty frame, whether she mixes it with a mini skirt or goes for a more casual look sporting them with a pair of jeans. She is known for her flawless style choices and her great love of fashion. Her unique eye for style has made people green with envy wanting to replicate her flawless style.

Kate Bosworth is a casual chic kind of girl, she has a fabulous sense of style and makes it look so effortless, a natural beauty. She has a look based around items that can be worn 10,000 times over, statement items that never fail to stay in style. She loves her casual denim looks and mixes genres of boho chic and summer siren. She is able to comfortably transfer looks from the summer seasons into the colder months, with the help of a few key items mixing sharp tailoring and personalised knit wear, she mixes different textures together to create ultimately a unique look.

Gwen Stefani is probably one of the coolest women around, she oozes edge and looks fantastic doing it. At 41 years old she looks better than most 20 year olds do. With her own fashion line she has enabled the normal woman to dress as well as she does. Knit wear is also a key item in her wardrobe she is able to make the dullest of outfits look like a original Gwen creation. 

Here at South West Ten we love our knitwear and these are perfect for the change in seasons that we are going through at the moment. These however are unlike your regular knitwear with a bit of glitz and glamour added they are perfect to take from day to night. Perfect match with leggings/skinny genes and a pair of heels gives these jumpers the complete look. All available from our store at www.southwestten.com